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Brian Ashton Former England Head Coach


About Brian Ashton

Brian Ashton has credentials as both player and coach. He started playing rugby at Lancaster Royal Grammar School and progressed through age and club grades. While Brian played representative rugby for Lancashire, England North, and the Barbarians it is as a coach that he has made the more significant impact. He has coached at club and international level since 1980, including 2 years as England head coach. Brian is currently Technical Director of Rugby at Fylde RFC in Lancashire and is widely regarded as one of the most visionary coaches in the global game.


Born: 3 September 1946, Leigh, Lancashire, England
England Coach: 22 tests, 12 wins, 10 losses
Coaching Career:
1980-1988: Stonyhurst College
1985: England (asst.)
1989-1994: King’s School, Bruton
1989-1994: Bath Rugby (asst.)
1994-1996: Bath Rugby
1996-1998: Ireland
1998-2002: England A
2005: Bath Rugby
2006-2008: England (Finalists in 2007 Rugby World Cup)
2008-2010: University of Bath
2010-Present: Fylde RFC

Brian Ashton's courses

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Brian Ashton's latest articles

Disciplined England now need better teamwork to challenge the big three

Former England coach Brian Ashton says that the outside-halves were the difference in the opening matches of the Six Nations weekend.

England’s robotic players need to think for themselves

Brian Ashton explores the different attitude of teams towards attacking the defence and thinks that England will have to sharpen up if they are to beat Wales

England slow ball and slow thinking is learned at a young age

Do England’s young players spend too much time on fitness and skills and not enough time just finding out how to play the game of rugby?

Sometimes the players have to take the blame

Andy Robinson has achieved a great deal in his time with Scotland even if employers don’t always look beyond results.

Brian Ashton: Game Based Team Attack Trailer

“I’m a great believer that you gain and improve game understanding by actually playing games.” In this video Brian Ashton takes you through a variety of game specific activities.

It's time to bring back the 'six o'clock' pass

The spin pass was a great innovation, but coaches need to emphasise that other passes are more efficient in certain situations

Whatever happened to Gallic flair

Brian Ashton reflects on a Six Nations that failed to hit the heights and wonders if Wales and France have the imaginative will to develop their games.

Ulster and Clermont to meet in the Heineken final

Forget the occasion, forget the opposition, clear heads are needed in the semi-final of a major cup competition says Brian Ashton.

Consistent Leinster Triumphs

Despite having a family interest in Ulster (my wife works for the company that provides their playing/leisure kit) it was fitting and important that the side who were consistently prepared to play the most varied and challenging rugby throughout the tournament triumphed.

Brian Ashton on his Rugby Coaching Journey

Brian Ashton talks about how he got into coaching, those that influenced him and how he learned to become one of the game’s most respected coaches.

The Six Nations So Far

Former England Head Coach, Brian Ashton reviews the performance of the teams so far this Six Nations

The Lions and Wallabies need some x-factor

Brian Ashton looks ahead to the Lions tour and prays that both sides play the creative game that is part of their history